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New study comes the closest yet to proving that e-cigarettes aren’t as dangerous as smoking

e-cigarettes aren’t as dangerous as smoking

New study comes the closest yet to proving that e-cigarettes aren’t as dangerous as smoking

e-cigarettes aren’t as dangerous as smoking: It’s just over a decade since e-cigarettes first hit the shelves. And since then there’s been an explosion in their popularity, with almost 3 million adults using them in Great Britain today.

But this rapid popularity, and the potential these devices hold to help people stop smoking, has left some challenges. The biggest being that research looking at their safety has struggled to keep up.

Many studies have shown that e-cigarettes appear to be far safer than smoking. But there’s still a big misconception that e-cigarettes are as harmful as smoking, and that could be stopping smokers who might benefit from switching to them.

Now a new study from a team of our scientists at UCL helps put to rest these fears. And depending on how you define ‘long-term’, the findings are the most convincing evidence to date that e-cigarettes are far safer than smoking.

E-cigarettes should be far safer than smoking

Tobacco is the world’s leading cause of preventable death, accounting for around 6 million deaths each year. That’s thanks to the cocktail of over 5,000 chemicals in cigarette smoke, of which at least 70 may cause cancer.

E-cigarettes, on the other hand, do not contain tobacco. Instead, they carry a nicotine-containing liquid which is heated into a vapour and breathed in. The nicotine satisfies the cravings associated with a smoking addiction, but doesn’t cause cancer.

The fact that e-cigarettes don’t produce tobacco smoke and the countless chemicals found within it has always suggested that these devices should be safer than smoking. But when they first came to the market, there wasn’t enough research to be sure of this. This is why scientists around the world have sought to understand what’s in e-cigarettes and what the impact of these products might be.

Early studies looking into this showed that e-cigarette liquids, and the vapour they produce, don’t contain the same level of most toxic chemicals as tobacco cigarettes. In fact, these levels have been found to be so low that Public Health England and the Royal College of Physicians estimate that e-cigarettes are ‘around 95% safer than smoking’.
But, until now, nobody had looked at what everyday users are actually exposed to in the real-world.

So the study out today, led by Dr Lion Shahab, is the first to look at the effects of e-cigarettes in what they define as ‘long-term users’.

Just how safe are they?

The study included a group of e-cigarette users, who had been using them for an average of around 17 months, and measured the levels of nicotine and 26 potentially harmful chemicals in their body, by looking at samples of their urine and saliva.

The team compared the results to cigarette smokers, and people who both smoked and used e-cigarettes. They also looked at people who used nicotine replacement therapy (NRT), which is commonly used to help people stop smoking or as a long-term alternative.

“We looked at NRT users because we know these products are safe to use,” says Shahab. “We thought they would be a good comparison,” he adds, because long-term users get their nicotine hit from a smoke-free source, much like e-cigarette users.

Interestingly, the nicotine levels found in the samples from e-cigarette users were very similar to those who used NRT and to smokers. This suggests that people are able to satisfy their nicotine cravings through using either of these products.

The full benefit of using e-cigarettes is from completely stopping smoking
– Dr Lion Shahab, UCL

“Part of the reason why people use e-cigarettes is to stop smoking, and we have shown that they provide effective delivery of nicotine,” says Shahab.

But the key finding came when the team looked in the samples at the levels of potentially toxic chemicals. They found that there was a remarkable difference in the levels of these substances between the different groups. In fact one chemical, called NNAL (known to cause lung cancer), was 97% lower in e-cigarette users compared to smokers.

Not only did e-cigarette users have lower levels of these substances compared to smokers, but they were also found to have very similar levels to people using NRT – something that Shahab is quick to point out is known to be relatively safe.
“We have 3 decades of research into the safety of NRT, and we’ve not picked up any significant long-term health issues,” he says.

So if e-cigarettes have the same effect on the body as an established stop smoking treatment, then surely we can assume that these products are relatively ‘safe’ too? While nothing can ever be considered completely safe, we can compare it to the other things we experience in our day to day lives.

We still need to be cautious about e-cigarettes

Unfortunately, we’re not 100% convinced yet. There are a number of points left to uncover that this study hasn’t yet answered.

The first is that people who used e-cigarettes while still smoking didn’t reduce the levels of toxic chemicals they were exposed to. And a large number of e-cigarette users do still smoke.

“The full benefit of using e-cigarettes is from completely stopping smoking,” says Shahab. “Any health benefits come from dramatic reductions in these chemicals, and we’re not seeing this in people that use both e-cigarettes and combustible cigarettes.”

And although this study found significantly lower levels of these substances in vapers than smokers, the chemicals are still there.

The study didn’t compare the levels of chemicals in people who don’t smoke or use  e-cigarettes with those who do, so it’s not known what the differences are likely to be. If these chemicals are found to be at higher levels in people who use the devices  there’s still a chance that some harm is being done.

According to Shahab the next step is to look for signs of damage in these different groups of people, instead of looking at levels of chemicals that cause harm. But it can take decades to see these differences.

We also know that different users use different devices and liquids. So it could be that some are safer or more harmful than others. And people also use the devices in different ways. So further work needs to be done to understand these differences, so that each vaper is using their device as safely as possible.

We intend on playing a key part in finding these answers. And that’s why we set up the UK E-Cigarette Research Forum, made up of the country’s top tobacco and e-cigarette researchers, to do exactly that.

What does this mean right now?

This study confirms that e-cigarettes are far safer than smoking. If you’re a smoker, the best thing you can do for your health is to stop. And the most effective way to do so is through free Stop Smoking Services.

And as we’ve written about previously, a number of successful quitters have managed to ditch the cigs through using both an e-cigarette and specialist support.

But this doesn’t mean that e-cigarettes are entirely without harm. If you’re a non-smoker, it’s not advisable to start vaping. We can’t yet be certain of all the long-term effects across all devices and liquids, so it’s best not to pick up the habit.

So although it’s unlikely e-cigarettes will be shown to be completely harmless (nothing ever is), today’s results are a landmark moment in showing just how much safer they are than smoking.

Cancer Research UK

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UK Vaping Laws 2017 (TPD) – What does it mean for our customers?

UK Vaping Laws 2017 (TPD) - What does it mean for our customers?

UK Vaping Laws 2017 (TPD) – On the 20th May 2017 the Tobacco Products Directive (TPD) will come into force. As this was enacted into UK law early last year, the Brexit vote to leave the EU will not effect this current legislation. Only a repeal of the law in UK parliament could change the new regulations.

UK Vaping Laws 2017 (TPD) – What does it mean for our customers?

Maximum refill containers can not exceed 10ml

From May we can only supply E-Liquid in 10ml bottles. As a business we only ever sold 30ml bottles so for us the change is significant and it has a major impact on our customers. Most buy 30ml bottles in quatities of six or more. It means our average customer now has to deal with three times the amount of bottles and packaging. The knock on price increase for Purity and eVo is £1.98 per 30ml of e-liquid. We’re introducing bulk discount vouchers on 10ml bottles to try and ensure our customers pay no more that they did before TPD. However, those customers just buying a few odd bottles will lose out. That said, introducing 10ml bottles will allow individuals to try a new e-liquid without paying for a full 30ml bottle.

The major reason for limiting e-liquid bottle size to 10ml in Europe is to reduce the risks associated with a poisonous substance. A 30ml bottle of e-liquid with 12mg strength could potentially kill a child. TPD will also mean all 10ml bottles have child proof lids – something that we welcome. That said, Purity and eVo have always had child proof lids on their 30ml bottles.

Maximum tank capacity of 2ml

All refillable tanks with a tank capacity exceeding 2ml will have to be withdrawn from sale on the 19th May 2017. This will be a major annoyance to our customers who generally use tanks with an e-liquid capacity of between 3ml and 4ml. The impact will be that customers have to refill twice as many times throughout the day. Combine that with the reduced e-liquid bottle size and you’ve got a law that in our opinion increases the risks to children – the exact opposite of what it’s designed to do. Parents will need to police three times as many bottles and the need to refill more frequently will increase the risk of bottles being left in child accessible places, ie. coat pockets, car glove boxes, handbags etc.

Maximum nicotine strength of 20mg

This won’t really impact on our customers as we’ve never offered e-liquids in strengths greater than 18mg.

Product Certification, Packaging Requirements, Customer Notifications and Data Reporting

We welcome most of this change for the industry as a whole but our customers will see no real difference. We’ve only ever sold the highest quality e-liquids and manufacturers such as Purity and eVo have always used the highest quality ingredients, had third part product testing, use child & tamper proof bottles and batch / date coding.

UK Vaping Laws 2017 (TPD) – Vaping in 2017

So 2017 will be the year of change for electronic cigarettes in the UK. The industry needed regulating but as with so many EU laws, you have to question the wisdom of parts of the new regulations. You will see slight price increases and a reduction in choice but things will settle down.

At Puffin Clouds we have been preparing for compliance for the last 8 months and are well positioned to adapt to the changes. We now offer all our e-liquids in 10ml variants. We will be introducing new TPD compliant tanks over the next two months and we will continue selling our 30ml e-liquids, whilst stocks last, until the 19th of May 2017.

For further details see the Gov.UK website E-cigarettes: regulations for consumer products Puffin Clouds UK
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Privacy Policy

This privacy policy sets out how Puffin Clouds Limited (puffinclouds.co.uk) uses and protects any information that you give when you use this website. We are committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. Puffin Clouds Limited may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

We never pass your details on to any third party for any reason unless required to do so by law, or it’s in connection with an order (supplier warranty etc) and in which case, we have your express permission to do so.

What we collect

We will collect and store any personal data that you may volunteer whist using our services, e.g. placing an order, joining our e-mail newsletter or entering a prize draw or competition.
The type of information that we will collect will include – Your title and name, known address, contact telephone numbers, e-mail address, order details. Details may be forwarded securely to other parties in order to fulfil this order only. These will include delivery and payment partners.
We will collect and store information about you to allow us to firstly, process and fulfil any order requirements and secondly to provide you with information to keep you up to date on products, services or promotions we run from time to time.
Individuals registering their details or subscribing to the newsletter online may do so on the understanding that they are aware of the intended purpose for the collection of data. An opt-out option is available by clicking on the unsubscribe link in the newsletter we may send you.
In addition to the Information that you supply to us, information and data may be automatically collected through the use of cookies (see below for full details).
All information is collected lawfully and in accordance with the Data Protection Act 1998.

What we do with the information we gather?

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
  • if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at help@puffinclouds.co.uk

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to Puffin Clouds at InForm House, 118 Main Street, Buckshaw Village, Lancashire PR7 7BZ United Kingdom.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

Google Analytics

This website uses Google Analytics to help analyse how users use the site. The tool uses “cookies,” which are text files placed on your computer, to collect standard Internet log information and visitor behavior information in an anonymous form. The information generated by the cookie about your use of the website (including IP address) is transmitted to Google. This information is then used to evaluate visitors’ use of our web site and to compile statistical reports on website activity for Puffin Clouds UK.

We will never (and will not allow any third party to) use the statistical analytics tool to track or to collect any Personally Identifiable Information (PII) of visitors to our site. Google will not associate your IP address with any other data held by Google. Neither we nor Google will link, or seek to link, an IP address with the identity of a computer user. We will not associate any data gathered from this site with any Personally Identifiable Information from any source, unless you explicitly submit that information via a fill-in form on our website.

Credit Card Information

We do not store credit card details nor do we share customer details with any 3rd parties.